How to Radically Grow Your FBA Business

July 11, 2023

Hear from Amazon seller industry experts and learn how you can boost your FBA business today!

Growing your FBA (Fulfillment by Amazon) business requires more than just the basics. To achieve significant growth, you need to implement strategies that go beyond just ordinary. Here are the key steps from our June webinar with 8fig and Mayan that will significantly boost the growth of your FBA business.

5 Strategies to Boost Your FBA Growth

1. Product Research

Before launching your product, do your homework and keyword research. It’s important to identify profitable niches and high-demand products with limited competition. Thorough market analysis and leveraging tools can help you in making these informed decisions. Look at your competitors and review what they are spending on ads, not necessarily  their budget, but the general cost-per-click (CPC) on those ads.

2. Listing Optimization

Craft compelling product titles with clear bullet points and persuasive descriptions, and incorporate relevant keywords throughout your listing to improve visibility in search results and attract potential buyers. All of these can greatly improve conversion rates.  This listing utilizes all of these optimization techniques for maximum exposure and potential sales.

A product listing called "JUNGLE CREATIONS Washable pee pads for dogs" on Amazon.

3. Brand Presence

Establish a unique brand identity and invest in professional product photography. Building upon your social media platform and engaging with customers can also expand your reach and visibility.

An iPhone screen displaying an apps folder labeled "Social Media."

4. Encourage Customer Reviews and Feedback 

Positive customer reviews are crucial for building trust and credibility. Encourage satisfied customers to leave reviews and promptly address any negative feedback as well to improve your product’s reputation.

5. Expand your Marketing Platform

You can increase your product visibility through Sponsored Display advertising on Amazon. This is a powerful tool that allows sellers to reach a target audience and effectively promote their products.  This particular type of advertising enables sellers to showcase their products both on and off Amazon, reaching potentially more customers and increasing the likelihood of generating sales and driving conversions.

With Sponsored Display, sellers can target specific audiences based on their shopping behaviors, interests, or products they have viewed or purchased.  This helps ensure your ads are shown to the right customers at the right time. With advanced targeting options, you can optimize your campaigns and position yourself for remarkable growth and success in the competitive FBA marketplace.

Two screenshots from Amazon showing audience view of Sponsored Display and Amazon Seller Central option to create a Sponsored Display.
A slide from the 8Fig + Mayan webinar that details the importance of Sponsored Display ads.

Ready to take your FBA business to new heights? Discover the game-changing strategies to radically grow your business and unlock its full potential. Watch our webinar on demand and learn how to revolutionize your FBA business!

Make Success a Breeze With Mayan

If you’re interested in seeing what Mayan can do for your Amazon FBA business, sign up today. We’re excited to show you our platform and run an audit to show you the opportunities our platform can provide. Once we’re aligned on your goals, we can get started bringing your business to the next level. Ready to see how Mayan can help?
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